More recent initiatives to counter the shortage of technical specialists also show little focus on promoting girls by combining technology, art and design. The project aims to investigate which measures can be used to interest girls and young women in technical subjects and how technical understanding can be promoted. The project is based on the assumption that such measures must begin at school. Girls are not introduced to technology by means of traditional forms of technology didactics, but through the sensual and haptic aspect of artistic contexts and working methods. Technology can be experienced in everyday objects that are developed, designed, programmed and presented in the context of the girls' personally meaningful project plans.

• The sub-steps planned for realization include 1) the continuous range of seminars at KIT/IBP, which 2) are combined with teaching projects at partner schools at the location, which 3) are evaluated at IBP, scientifically evaluated and made available and published for nationwide teacher training and further training.
• Practical research into interactive media technologies, e.g. in the field of smart textiles, sensor and actuator-based system development/robotics in the context of artistic project work and teaching in a school context. Other areas are VR, mobile media, interactive stage
• Examination of works of interactive media art at the interface of art, design, research and computer science in the field of smart textiles/fashionable technology/wearable computing
• Development, implementation and evaluation of teaching settings with current developments in interactive media technologies (e.g. in the area of designing smart textiles/wearable computing, virtual worlds, interactive stage, mobile media)
• Sustainable promotion of an understanding of technology and interest in technology among girls and young women in a school context
• Development of curricular structures for schools and universities in the area of gender-related artistic-technical education and engineering education
• Increasing the number of female university entrants and positioning technical education
• Technical learning content is combined with aesthetically appealing and life-relevant contexts from the fantasy world of girls. Current media technology developments are used and tested, which have so far hardly found their way into pedagogy at universities and schools (e.g. low-cost smart textiles, augmented virtuality and mixed reality systems). Girls can make clothes that are equipped with microcomputers or create artificial environments in which people interact with computer systems.
• the research seminar Digital Media in Vocational Preparation in the summer semester 2012 in cooperation with the Hardtstiftung e.V.: participants work with young people in vocational preparation measures with interactive textiles (project partner: youth welfare organization Hardtstiftung e.V. , Director: Michal Schröpfer)